Social Media: Mixing Business And Personal Lives Together

June 12, 2009

Social media and blogging have become a large part of our lives lately and your workplace might be interested in what you’re Facebook-ing about.   When our personal and work lives blend together more companies are finding it difficult to grasp what and how to monitor employees socializing with clients, co-workers and friends, all at once.

Some are taking the initiative and posting company policy for social media sites to help clarify what to do, for example, if your client requests you to be their friend, or follow you in Twitter.  Steering the client to a company fan page (if your business has a Facebook.com page) seems to be a good solution if a current policy isn’t in place.  A fan page is a great place to broadcast a single, solitary voice as to what the company would like to say.  As today’s Chicago Tribune article by Walin Wong discussed, it’s not always easy for a company to decide what their policy should be.  Inevitably, if not already, you should be censoring yourself as to what you post on your Facebook blog.  A couple of school faculty members in North Carolina found out the hard way and were reprimanded when commenting on student’s pictures while another disapproving “friend” was watching.

As mRELEVANCE, an internet marketing and social media company already knows, social media makes good business sense and a powerful way to spread information.  Whether through LinkedIn, DIGG or Twitter, getting accurate and insightful information to your network can pay big dividends to your online reputation.

And don’t forget to get your username on Facebook.com Friday night at midnight!   See the mRELEVANCE.com blog post:

About The Author

Read All Stories By Mitch Levinson

Mitch Levinson is the author of “Internet Marketing: The Key to Increased New Home Sales” published by BuilderBooks. He is an Internet marketing expert with expertise in search engine optimization, website development, email marketing, social media and CRM consulting services. He is known for creating effective programs that can be tracked through analytics to prove effectiveness and ROI. Mitch is founder and president of MLC New Home Marketing and MLC FlatFee Realty, as well as managing partner of mRELEVANCE, LLC, a Marketing, Communication, Interactive agency with offices in Chicago and Atlanta. He currently leads the Chicago team. A Multi-Million Dollar Sales Producer who earned an MBA in Computer Information Systems and eCommerce, he brings a unique perspective and experience to the field of real estate communications. Mitch combines the two interests in order to help home builders and developers gain a competitive advantage through the Internet and technology. When he isn’t behind a computer, he enjoys participating in sports and coaching his kids’ teams. Mitch resides in Arlington Heights, Ill., a northwest suburb of Chicago, with his family, which includes two rambunctious labs. Visit my Google+ profile.

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