SSHBA SMC LinkedIn Seminar

January 16, 2012

linkedinThe new year is here and so are some fantastic SSHBA SMC events. For instance, we are offering valuable educational events for our members that will be great networking opportunities. Be sure to come out in order to meet builders, industry leaders and other professionals. One of our first events is a social networking meeting focusing on LinkedIn on January 30, from 8:30 to 9:30 a.m. at SSHBA.   SMC Chair and managing partner of mRELEVANCE, Mitch Levinson will present the basics of the site from account setup, to how to get connected, as well as answer all of your questions.

With consumers, Realtors and other influencers flocking to social networks, targeting them as friends, fans and followers will ensure that you don’t fail in promoting your homes, communities, products and brand.

Get answers to these burning questions and more:

  • I only have 10 connections on LinkedIn, how do I get more?
  • I have over 500 connections on linked in, what do I do with them now?
  • How can I use those connections to get new business?
  • What is the appropriate frequency to post new information to LinkedIn?
  • What is the appropriate frequency to send group emails through LinkedIn?
  • What type of content should I be posting?
  • Should it be more self promoting or more general industry information?  Or a mix of both?
  • What have other builders done to gain more business out of LinkedIn?
  • As a builder, who should I be marketing towards beside Realtors?
  • As an associate member, who should I be marketing toward?
  • Overall, linked is a great way to stay connected to other industry professionals, but how can I get business through those connections?

Come prepared to take notes!

We are offering a special SMC Promotion: Bring a Friend for Free If your friend joins within 30 days of attending an event they will receive a 25% discount. The SMC Membership costs $100 for one year.
Their is no Charge to (SMC) Sales & Marketing Council Members for this event.  It is $15/person for non-SMC Members. Make your reservations by Thursday, January 26, 2012 to the SSHBA Office via
phone: 708-349-4242 – Fax: 708-349-4989 – or E-mail: info@sshba.com

Categories: Events, SSHBA

About The Author

Read All Stories By Carol Morgan

Carol Flammer is a public relations and social media marketing expert, strategist and consultant. With 20 years of experience, Carol has established herself as the “go to” for real estate and construction products public relations and social media. Carol is president of Flammer Relations, Inc., and managing partner of mRELEVANCE, LLC, a Marketing, Communication, Interactive agency with offices in Atlanta and Chicago.

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