Houzz Webinar Aims to Teach You How to Market Your Business

July 09, 2013

HouzzHouzz, the leading online platform for home remodeling and design, is offering a free webinar on Thursday, July 18 at 3:00 p.m. CST. The webinar, “Using Houzz to Market Your Business,” will be a great opportunity for those in the homebuilding, design or remodeling industry who just aren’t sure how to use new online tools to benefit their business.

In this webinar, you will learn:

  • How new online tools have changed how homeowners find and choose the professionals and vendors whom they want to work with.
  • What projects and budgets homeowners are planning for the next two years.
  • How you can use Houzz more effectively to market your business and build your brand.

Houzz is self-described as a “collaborative platform for home remodeling and design, bringing homeowners and home professionals together in a uniquely visual community.” As a professional, the site allows you to showcase your work and increase your exposure. Millions of homeowners using the site will be able to see your projects, which helps to promote and grow your brand. Houzz also gives you the opportunity to communicate with clients using visual ideabooks for their home, so that you can see exactly what ideas the client has for their project. Another major benefit of using Houzz is being able to browse the latest building and decorating trends that homeowners are looking for by visiting “most popular” section on the site.

For homeowners, the site allows them to browse millions of photos by room and style, see more than 350,000 products from experts, engage in discussions and find home professionals, such as your company, in their area.

To register to watch the 45 minute presentation from your home or office, click here.

The SouthWest Suburban Home Builders Association (SSHBA) will also be streaming the webinar. To view the webinar at the SSHBA offices, located at 10767 West 163rd Place in Orland Park, RSVP by calling 708-349-4242.


About The Author

Read All Stories By Mitch Levinson

Mitch Levinson is the author of “Internet Marketing: The Key to Increased New Home Sales” published by BuilderBooks. He is an Internet marketing expert with expertise in search engine optimization, website development, email marketing, social media and CRM consulting services. He is known for creating effective programs that can be tracked through analytics to prove effectiveness and ROI. Mitch is founder and president of MLC New Home Marketing and MLC FlatFee Realty, as well as managing partner of mRELEVANCE, LLC, a Marketing, Communication, Interactive agency with offices in Chicago and Atlanta. He currently leads the Chicago team. A Multi-Million Dollar Sales Producer who earned an MBA in Computer Information Systems and eCommerce, he brings a unique perspective and experience to the field of real estate communications. Mitch combines the two interests in order to help home builders and developers gain a competitive advantage through the Internet and technology. When he isn’t behind a computer, he enjoys participating in sports and coaching his kids’ teams. Mitch resides in Arlington Heights, Ill., a northwest suburb of Chicago, with his family, which includes two rambunctious labs. Visit my Google+ profile.

Leave a Comment